Find out more about brokers and how to find one

Just like we are, insurance brokers are professional businesses that are regulated to sell policies by the Financial Conduct Authority. And also like us, they’re there to help you find the best cover for you, at the best possible price.

A broker can advise you on all sorts of things, including giving you guidance and choice on a range of risk management services and insurance products, and supporting you if you need to make a claim. In a nutshell, they’re your agent and represent your needs.

Why use a broker?

  • A broker will give you professional and independent advice
  • They’ll find you cover to suit you, from a range of products from various insurance companies
  • Brokers are regulated by the Financial Conduct Authority to make sure they treat you competently and fairly
  • They can help you work out what cover you need, find the right policy for you and help you if you need to make a claim

The British Insurance Brokers’ Association

The British Insurance Brokers’ Association – known as BIBA for short – has launched a series of videos explaining the value you get when you use a broker:

How insurance brokers help you

How brokers help BIBA animation

This video explains how brokers can help you - particularly if you’re struggling to find the right cover.  

Cinderella and the BIBA broker

Cinderella BIBA animation

Cinderella suffers an unfortunate incident. Luckily, she bought her insurance through a BIBA broker and everyone lived happily ever after.

Hickory Dickory Dock and the BIBA broker

Hickory Dickory Dock BIBA animation

A clock-maker and jewellery business have an unfortunate incident. Luckily, the owner got his insurance through a BIBA broker and everyone lived happily ever after.

Humpty Dumpty and the BIBA broker

Humpty dumpty BIBA animation

Humpty Dumpty has an accident at work. Luckily, his boss got his insurance through a BIBA broker and everyone lived happily ever after. 

The Three Little Pigs and the BIBA broker

Three little pigs BIBA animation

The two little pigs have an unfortunate incident. Luckily, the third little piggy got his insurance through a BIBA broker and everyone lived happily ever after.